Milwaukee Tool Sponsorship of Cain Velasquez is a Winner
An interesting press release from Milwaukee Tool popped up last Friday (see below) announcing they would be sponsoring MMA fighter, Cain Velasquez through 2011. At the time it seemed to us like it could be a pretty risky partnership as the following day (Saturday the 23rd) he would be the underdog fighting heavyweight champ Brock Lesnar in UFC 121. What would happen if he lost?
Well the gamble paid off, Cain Velasquez beat the odds and now Milwaukee Tools gets to put their logo across the ass of the UFC Heavyweight Champion for at least a few months. Is it a good fit? We think so (of course that’s now that he is champ) but we are also big fans of UFC & MMA in general. It looks like Cain will also be making some appearances at Milwaukee Tool Distributors but unfortunately none in Ohio.
Milwaukee Tools – Ohio Power Tool
Cain Velasquez on MMAfighting.com
Cain Velasquez - Website - Twitter
10/22/10 (Day before the fight) MILWAUKEE, WI – “Heavy Duty” meets “Heavyweight” as Milwaukee Electric Tool announces a new exclusive partnership with Mixed Martial Artist, Cain Velasquez. With a shared commitment and respect for the trades, Milwaukee® and Velasquez have united to represent hard work, determination and a passion to win; core values of both Milwaukee users and MMA fans alike.
“For over 85 years, Milwaukee has led the power tool industry with innovative solutions that help the professionals stay at the top of their game on and off the job-site” says Steve Richman, President, Milwaukee Electric Tool Corporation. “Teaming up with Cain Velasquez is a perfect match for Milwaukee, both are obsessed with being the best at what we do, and share a long history of uncompromising passion for winning”. Currently competing in the UFC® Heavyweight Division, Cain Velasquez is a two-time All-American collegiate wrestler from Arizona State, a Junior College National Champ at Iowa Central Community College and a two-time 5A state champion in Arizona, compiling a record of 110-10 in high school competition. A determined presence in the ring, Cain has never lost a round in mixed martial arts competition.Cain Velasquez will be facing current Heavyweight Champion Brock Lesnar for the UFC® Heavyweight Championship in UFC® 121 on October 23, 2010 in Anaheim, California. The Milwaukee Velasquez partnership will extend throughout 2011 with multiple distributor appearances across the western and southwestern regions of the US.
| Share |
|
