DeWalt Tools Launches Its First Ever Line of Hand Tools

We can honestly say when Stanley Black & Decker announced we would be seeing a DeWalt line of premium hand tools we were not in the least bit surprised, as Stanley is one of the most popular hand tool manufacturers around. When the company merged and acquired the popular brands DeWalt & Porter Cable this was really the first thought that came to mind as the Stanley hand tool line is not synonymous with a premium quality. Our biggest fear however was that we were basically going to see the Stanley tools coming in a DeWalt name with a higher price tag, it’s been done before.

At the 2010 STAFDA show (see pictures here) however we got to see many of these new DeWalt hand tools and have to say we were really impressed with several of them. Obviously when they are talking about “100 new tools” you are going to find some that just got the name, how do you really innovate the crow bar.

The 15 oz framing hammer (now $59 target price) on the other hand is truly very impressive, going right after the Stiletto titanium hammers on weight, price and durability. With these all steel hammers you don’t have to be Nostradamus to know they are going to be very popular. Another new item we thought was really interesting was the folding utility knife which would have gotten high marks in either of our Utility Knives Showdowns one or two. For more information checkout the full DeWalt press release below and stay tuned, we will certainly be keeping an eye on the new DeWalt hand tool division for more innovative products.

TOWSON, Md. – DEWALT announced today the launch of its new line of hand tools, which will be available beginning in June 2011. The line includes more than 100 professional-grade products including utility knives, pliers, wrenches, tape measures, hammers, saws, toolboxes and more. Professionals trust DEWALT products because they are optimized to perform tough under real life conditions. Now, for the first time ever, contractors will benefit from a complete line of DEWALT hand tools and storage products that will increase productivity and meet jobsite demands.

“DEWALT is known for manufacturing professional power tools and accessories that are driven by field research and countless conversations with contractors,” said Tracie Gildea, director of global brand marketing. “Our new hand tools are no different. They have been rigorously tested on jobsites across the country and incorporate feedback we’ve received from the people who use these tools every day to earn a living. Based on our research and the testing these products have endured, we are confident DEWALT’s first line of hand tools will live up to even the toughest standards.”Among the more than 100 products offered in the line, five of the most innovative tools include a 15 Ounce Framing Hammer (DWHT51138), a 1.25 inch, 25 Foot Short Tape (DWHT33385), a Power Tool Case with Tote (DWST24070), a Folding Retractable Utility Knife (DWHT10035) and multiple Heavy-Duty Adjustable Wrenches.

 

The framing hammer is the world’s first 15 ounce all-steel MIG Weld framing hammer.  It touts a surprisingly lightweight design, but it can deliver the power to handle almost any professional wood framing applications. This hammer provides contractors with the strength and durability they need to maximize their level of productivity, and it helps to minimize arm fatigue.

 

The 25 foot short tape helps deliver durability for contractors. A patented technology, using a specially designed 3M Thermoplastic film adhered to the first six inches of the blade, extends the lifespan of the product compared to competitive units without the technology. The new tape was also designed with a durable casing and rubber slide lock that can withstand the daily rigors of jobsite abuse. Additionally, this tape offers 13 feet of standout* and includes an end hook that is larger than traditional end hooks. Both of these features enable professionals to work alone in situations where other tapes fall short.

The power tool case with tote is a two-in-one tool box that provides contractors with a portable storage option for tools and small accessories. This storage solution allows for power tools, hand tools and small parts such as drill bits and nails to be organized in the power tool case. For internal storage customization, the tool case has a removable divider that stores larger items in the bottom of the tote, helping to eliminate the need for multiple tool bags.

 

The utility knife is one of the first hybrid folding retractable utility knives of its kind, combining the convenience and space savings of a folding knife with the cutting performance of a traditional utility knife to create an all-in-one solution integral to any contractor.
 
Available in five sizes – 6 inch, 8 inch, 10 inch, 12 inch and 15 inch – the heavy-duty adjustable wrenches offer contractors a solution that can tackle nearly any professional wood framing, decking and plumbing applications.

The adjustable wrenches are stronger than the leading competitor on the market and offer durability that contractors can count on to move from one task to another quickly and efficiently.
Complete with a limited lifetime warranty and a service network unmatched in the industry, the new line of DEWALT hand tools will be available at The Home Depot as well as independent distributors beginning in June 2011.

The five featured products listed above are expected to retail as follows: Folding Retractable Utility Knife ($9.99), 25 Foot Short Tape ($24.99), Power Tool Case with Tote ($25.00), 15 Ounce Framing Hammer ($59.99), and Heavy-Duty Adjustable Wrenches ($10.99 – $34.99).
   

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